Of the 100 identified eligible accounts,
72
+
22
=
94
accounts have Keytruda sales.
Explore the total sales of these 94 accounts.
Note that Pareto accounts are the accounts that make up 80% of our total sales.
Explore the trade-off between the anticipated effort and the value of these 94 accounts.
Effort is the total calculated calls based on the HCP's class in the previous S&T.
Note that total sales is log-transformed for visual purposes only. Please hover on the points to see the actual total sales of the account.
Notice how 5 of the accounts above have 0 anticipated effort (REACH = 0). This is because these accounts have no identified Onco HCPs in our system:
| Account Brick Code |
Account Type |
Account MDM ID |
Account Name |
Sales |
Sales from HCP |
Total Sales |
Category based on Total Sales |
Estimated Market Potential |
Category based on Estimated Market Potential |
Included in Current Config |
| 77021 |
Private Hospitals |
3761438 |
Colinas Verdes Hospital Managers Corporation |
70368.12 |
0.0 |
70368.12 |
LOW SALES |
No market potential data from brick |
|
N |
| 72052 |
Private Hospitals |
34926 |
Providence Hospital Inc. |
140736.25 |
0.0 |
140736.25 |
LOW SALES |
No market potential data from brick |
|
N |
| 75032 |
Private Hospitals |
15442 |
Taytay Doctors Multispecialty Hospital |
1125890.0 |
0.0 |
1125890.0 |
MODERATE SALES |
No market potential data from brick |
|
N |
| 70034 |
Private Hospitals |
16253 |
The Medical City - Pasig City |
844417.5 |
0.0 |
844417.5 |
MODERATE SALES |
2096719.590068 |
MODERATE MARKET POTENTIAL |
N |
| 39072 |
Private Hospitals |
19095 |
The Medical City - South Luzon |
562945.0 |
0.0 |
562945.0 |
LOW SALES |
No market potential data from brick |
|
N |
Of the 100 identified eligible accounts, only
22
accounts have sales and market potential from brick, and thus have an estimated market potential.
Explore the estimated market potential of these 22 accounts.
Note that Pareto accounts are the accounts that make up 80% of our total estimated market potential.
Explore the trade-off between the anticipated effort and the value of these 22 accounts.
Effort is the total calculated calls based on the HCP's class in the previous S&T.
Note that estimated market potential is log-transformed for visual purposes only. Please hover on the points to see the actual estimated market potential of the account.
Notice how 1 of the accounts above have 0 anticipated effort (REACH = 0). This is because these accounts have no identified Onco HCPs in our system:
| Account Brick Code |
Account Type |
Account MDM ID |
Account Name |
Sales |
Sales from HCP |
Total Sales |
Category based on Total Sales |
Estimated Market Potential |
Category based on Estimated Market Potential |
Included in Current Config |
| 70034 |
Private Hospitals |
16253 |
The Medical City - Pasig City |
844417.5 |
0.0 |
844417.5 |
MODERATE SALES |
2096719.590068 |
MODERATE MARKET POTENTIAL |
N |
Notice how 10 of the accounts above have Php 0 estimated market potential. This is because despite having sales, these accounts have Php 0 market potential from its brick:
| Account Brick Code |
Account Type |
Account MDM ID |
Account Name |
Total Sales |
Account Sales % |
Total Market Potential of Brick |
Estimated Market Potential |
Included in Current Config |
| 12032 |
Private Hospitals |
21278 |
St Frances Cabrini Medical Center |
281472.5 |
100.0 |
0.0 |
0.0 |
Y |
| 25022 |
Private Hospitals |
12131 |
Chong Hua Hospital Mandaue & Cancer - Mandaue City |
2533252.53 |
21.18 |
0.0 |
0.0 |
Y |
| 25022 |
Private Hospitals |
39806 |
University Of Cebu Medical Center |
9429328.75 |
78.82 |
0.0 |
0.0 |
Y |
| 25044 |
Private Hospitals |
36994 |
Chong Hua Hospital |
5910922.5 |
100.0 |
0.0 |
0.0 |
Y |
| 27012 |
Drug/Proprietary Store |
10947 |
Metro Davao Medical Research Center |
23643690.0 |
100.0 |
0.0 |
0.0 |
Y |
| 27016 |
Government Hospitals |
20281 |
Southern Philippines Medical Center |
703681.25 |
100.0 |
0.0 |
0.0 |
Y |
| 27064 |
Private Hospitals |
25034 |
San Pedro Hospital |
281472.5 |
100.0 |
0.0 |
0.0 |
Y |
| 47074 |
Private Hospitals |
18068 |
Chinese General Hospital |
25599923.84 |
100.0 |
0.0 |
0.0 |
Y |
| 66044 |
Private Hospitals |
16620 |
Mother Teresa Of Calcutta Medical Center |
703681.25 |
100.0 |
0.0 |
0.0 |
Y |
| 72144 |
Private Hospitals |
2676 |
Delos Santos Medical Center - Quezon City |
4010983.17 |
100.0 |
0.0 |
0.0 |
Y |